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It is a critical time for the residential construction sector. With single family housing construction having increased dramatically over the past five years and moderate slowdowns expected to keep construction value near 2005 levels, the timing is ideal for the industry to develop and introduce new technologies and innovations.

Efficiency and innovation will help to address some of today’s pressures – labor shortages, increasing material costs, pressures from natural disasters, and generally low profit margins. Though in the past, the industry has been slow in its adoption of innovation and new technology development and adoption, these challenges pose opportunities for the industry players to maintain a competitive edge. Yet understanding how to overcome the barriers of new technology development and adoption is important in fostering industry growth.